Our research explores the ways in which children and young people use media and technology in constructing identities and creating their own distinctive cultures. This involves analysing the political economy of the cultural industries, the ways in which children and young people are represented and represent themselves, and how they appropriate and make meaning from media in their everyday lives. Our work here has focused on a wide range of aspects, including play, migration, sexuality and commercialisation; and on ëoldí media such as television and print as well as new media such as social networking, games and mobile communications.